In January 2020 the World Fair Trade Organisation (WFTO) launched a major new report Creating the New Economy: Business models that put people and planet first. It was co-authored by the N8 AgriFood Food Systems Policy Hub director Professor Bob Doherty, alongside Erinch Sahan from the WFTO, Prof. Helen Haugh from University of Cambridge and Tom Wills from Traidcraft Exchange. Based on new research, the report uncovered new insights from across the WFTO community of social enterprises. Built to make management and investment decisions to favour workers, farmers and artisans, the report finds they can work in some of the most challenging contexts, and drive ecological practices that protect our planet.